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FESCO Corporate Academy

Heading into the future

The achievement of the company's strategic goals and sustainable business development depend on employees having the necessary training. FESCO Corporate Academy evaluates competencies, determines their development potential and develops the best solutions to achieve the goals of the transportation group.

Assessment and development of managerial competencies of line and middle managers. The corporate format of the mini-MBA program in collaboration with the RANEPA Institute of Business and Business Administration (IBDA)

Environment for innovation, space for discussion, search and creation of new practices. Mentoring program at the Academy, support at all stages of training.

online courses of the Academy's corporate educational platform are studied once a year

solutions for shipping crews and seaport specialists

relevant training programs on leadership, personal effectiveness, sales and service

participants attend in-person Corporate Academy programs per year

Team

Svetlana Trufanova

Taras Shevchenko

Maxim Subbot

Anastasia Sitnikova

Marina Shabanova

Anton Pashkov

Feedback from program participants

此次培训令我受益匪浅！整个过程既严谨有序又轻松愉快，一点也不枯燥，让我在日常紧张的销售工作之余，可以停下来充一下电再满血出发。同时，我也正好将培训所学的销售技巧和理论知识付诸到实际的销售工作中去，学以致用。在培训中，亦穿插许多有趣的实践任务和团队配合活动，这不仅锻炼了我运用理论联系实际的能力，也培养了我良好的团队意识。生活其实处处有销售，销售归根到底就是做人，把自己推销出去，也就能更好地把公司的航线和舱位销售出去，我会在今后的生活和工作中运用培训所学到的知识，举一反三，融会贯通，更好地为公司尽自己一份绵薄之力，强烈推荐大家也来参加培训！

销售经理，中国上海/FLC

Thanks for FESCO Academy to hold the workshop called “Working with FESCO” for us on 5th Mar 25.
It was impressive experience to have on-line training while there was providing simultaneous interpretation in Chinese, so that we could fully understanding the contents without any language barriers.
All the contents help us to get more understand for deep inside about FESCO services, as well as all the technical and practical skills, such as rates matrix, information and definition for MYFESCO order processing. It helps me to get clear about HS code / GNG Code and ETSNG Code.
It is highly recommended other colleagues to take part with similar workshops in near future. Definitely, I will join again with other topics from FESCO Academy if I have been invited.
Thank you very much!

Kelvin Hsu

Marketing Executive
FESCO Lines Hong Kong

为提升销售技能、强化客户沟通能力等，公司于2024年11月12日组织开展了销售专项培训。

培训从以下几点内容展开：
客户开发与维护：如何精准定位目标客户，分析客户需求，建立长期合作关系
公司产品与服务强化：熟悉自身产品，了解优势及操作流程，提升销售效率
竞品分析：对比主要竞争对手的服务、价格等，从而制定针对性的销售方案

本次培训的亮点在于，培训师巧妙采用了与员工同事互动的方式，模拟演练了客户谈判场景，做互动游戏等，加深了大家对培训内容的印象。

本次培训不仅提升了我的销售专业知识以及技能，还强化了客户服务意识，以及认识到了自我提升的重要性。

Leo Shen

Sales, FCL
Shanghai

有幸参加本次系统性的销售培训，培训内容适用性强，同时增强了个人对销售工作的理解。本次培训通过结合案例，模拟实操。围绕销售心态建设，客户需求挖掘等内容展开讨论，从产品角度切入，进一步探索分析。整体氛围轻松愉快，严谨有序，获得了培训人员的一致好评。
培训亮点
1.     销售思维与心态的建设。培训强调了“客户需求”与“价值输出”的理念，销售不仅是卖产品，更是帮助客户解决问题。给产品附值。
2.     客户开发与关系维护。进一步理解如何挖掘潜在客户资源，以及如何通过定期沟通，提供专业建议，售后跟进等方式维护客户关系。
3.     销售流程优化。从拜访，沟通，报价，签约到跟进服务的全流程沟通技巧，管理细节深度剖析。
通过此次培训，大家在销售理念上，方法和心态上均得到了有效提升。未来，销售团队也将以更加专业，高效的姿态服务客户。优秀的销售具备的不只是技巧，更是持续学习，积极进取和应对变化的能力。

Victor WU

Sales, FCL
Shanghai

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